Creativity is the power to reject the past, to change the status quo, and to seek new potential. Simply put, aside from using one's imagination - perhaps more importantly - creativity is the power to act.
I consider it my job to nurture the creativity of the people I work with because at Sony we know that a terrific idea is more likely to happen in an open, free and trusting atmosphere than when everything is calculated, every action analysed and every responsibility assigned by an organisation chart.
I want to know whether you are a person devoted to creating or to exchanging in some respect or other: as a creator you belong tothe free, as an exchanger you are their slave and instrument.
Love is power, the purest power and the greatest power: Love is God. Nothing can be higher than that. But this power is not a desire to enslave others, this power is not a destructive force. This power is the very source of creation. This power is creativity. And this power will transform you totally into a new being. It has no concern with anybody. Its whole concern is to bring your seeds to their ultimate flowering.
Russian forests crash down under the axe, billions of trees are dying, the habitations of animals and birds are laid waste, rivers grow shallow and dry up, marvelous landscapes are disappearing forever.... Man is endowed with creativity in order to multiply that which has been given him; he has not created, but destroyed. There are fewer and fewer forests, rivers are drying up, wildlife has become extinct, the climate is ruined, and the earth is becoming ever poorer and uglier.
The whole difference between construction and creation is exactly this: that a thing constructed can only be loved after it is constructed; but a thing created is loved before it exists.
We are all creative, but by the time we are three of four years old, someone has knocked the creativity out of us. Some people shut up the kids who start to tell stories. Kids dance in their cribs, but someone will insist they sit still. By the time the creative people are ten or twelve, they want to be like everyone else.
Every really able man, in whatever direction he works - a man of large affairs, an inventor, a statesman, an orator, a poet, a painter - if you talk sincerely with him, considers his work, however much admired, as far short of what it should be. What is this Better, this flying Ideal, but the perpetual promise of his Creator?
When I'm playful I use the meridians of longitude and parallels of latitude for a seine, and drag the Atlantic Ocean for whales. I scratch my head with the lightning and purr myself to sleep with the thunder.
The poet needs a ground in popular tradition on which he may work, and which, again, may restrain his art within the due temperance. It holds him to the people, supplies a foundation for his edifice; and, in furnishing so much work done to his hand, leaves him at leisure, and in full strength for the audacities of his imagination.