The reappearance of the crescent moon after the new moon; the return of the Sun after a total eclipse, the rising of the Sun in the morning after its troublesome absence at night were noted by people around the world; these phenomena spoke to our ancestors of the possibility of surviving death. Up there in the skies was also a metaphor of immortality.
It is of interest to note that while some dolphins are reported to have learned English - up to fifty words used in correct context - no human being has been reported to have learned dolphinese.
We on Earth have just awakened to the great oceans of space and time from which we have emerged. We are the legacy of 15 billion years of cosmic evolution. We have a choice: We can enhance life and come to know the universe that made us, or we can squander our 15 billion-year heritage in meaningless self-destruction. What happens in the first second of the next cosmic year depends on what we do, here and now, with our intelligence and our knowledge of the cosmos.
There are huge advertising budgets only when there's no difference between the products. If the products really were different, people would buy the one that's better. Advertising teaches people not to trust their judgment. Advertising teaches people to be stupid.
The truth may be puzzling. It may take some work to grapple with. It may be counterintuitive. It may contradict deeply held prejudices. It may not be consonant with what we desperately want to be true. But our preferences do not determine what's true.
A single message from space will show that it is possible to live through technological adolescence. . . . It is possible that the future of human civilization depends on the receipt of interstellar messages.