Masses are rude, lame, unmade, pernicious in their demands and influence, and need not to be flattered, but to be schooled. I wish not to concede anything to them, but to tame, drill, divide, and break them up, and draw individuals out of them.
Unless you drop your personality you will not be able to find your individuality. Individuality is given by existence; personality is imposed by the society.
Conditions in the [movie] industry somehow propose the paradox: "We brought you here for your individuality but while you're here we insist that you do everything to conceal it.