[Propaganda] does not have multiple shadings; it has a positive and a negative; love or hate, right or wrong, truth or lie, never half this way and half that way.
I am beginning with the young. We older ones are used up. Yes, we are old already. We are rotten to the marrow. We have no unrestrained instincts left. We are cowardly and sentimental. We are bearing the burden of a humiliating past, and have in our blood the dull recollection of serfdom and servility. But my magnificent youngsters! Are there finer ones anywhere in the world? Look at these young men and boys! What material! With them, I can make a new world.
With satanic joy in his face, the black-haired Jewish youth lurks in wait for the unsuspecting girl whom he defiles with his blood, thus stealing her from her people.
Besides, there is more that binds us to Bolshevism than separates us from it. There is, above all, genuine, revolutionary feeling, which is alive everywhere in Russia except where there are Jewish Marxists. I have always made allowance for this circumstance, and given orders that former Communists are to be admitted to the party at once. The petit bourgeois Social-Democrat and the trade-union boss will never make a National Socialist, but the Communist always will.
All propaganda must be confined to a few bare necessities and then must be expressed in a few stereotyped formulas . . . Only constant repetition will finally succeed in imprinting an idea upon the memory of a crowd.
By rejecting the authority of the individual and replacing it by the numbers of some momentary mob, the parliamentary principle of majority rule sins against the basic aristocratic principle of Nature.
For a people, as for an individual, it is tragic to have ambitions and to lack both the means essential to their fulfillment and any hope of acquiring those means.
It must be thoroughly understood that the lost land will never be won back by solemn appeals to the God, nor by hopes in any League of Nations, but only by the force of arms.
Thus, Protestantism will always stand up for the advancement of all Germans as such, as long as matters of inner purity or national deepening as well as German freedom are involved, since all these things have a firm foundation in its own being; but it combats with the greatest hostility any attempt to rescue the nation from the embrace of its most mortal enemy, since its attitude toward the Jews just happens to be more or less dogmatically established.
Even today I am not ashamed to say that, overpowered by stormy enthusiasm, I fell down on my knees and thanked Heaven from an overflowing heart for granting me the good fortune of being permitted to live at this time.
We can safely make one prophecy: whatever the outcome of this war, the British Empire is at an end. It has been mortally wounded. The future of the British people is to die of hunger and tuberculosis in their cursed island.
It [Christian Social Party] recognized the value of large-scale propaganda and was a virtuoso in influencing the psychological instincts of the broad masses of its adherents.