Therefore it is unnecessary for a prince to have all the good qualities I have enumerated, but it is very necessary to appear to have them. And I shall dare to say this also, that to have them and always to observe them is injurious, and that to appear to have them is useful; to appear merciful, faithful, humane, religious, upright, and to be so, but with a mind so framed that should you require not to be so, you may be able and know how to change to the opposite.
A prince need trouble little about conspiracies when the people are well disposed, but when they are hostile and hold him in hatred, then he must fear everything and everybody.
Still, a prince should make himself feared in such a way that if he does not gain love, he at any rate avoids hatred; for fear and the absence of hatred may well go together, and will be always attained by one who abstains from interfering with the property of his citizens and subjects or with their women.
A multitude is strong while it holds together, but so soon as each of those who compose it begins ro think of his own private danger, it becomes weak and contemptible.
If someone puts up the argument that King Louis gave the Romagna to Pope Alexander, and the kingdom of Naples to Spain, in order to avoid a war, I would answer as I did before: that you should never let things get out of hand in order to avoid war. You don't avoid such a war, you merely postpone it, to your own disadvantage.