It becomes more important to me as time goes on to make every album the best thing I've ever done, so it's a lot of self-imposed pressure that also kind of slows me down a bit.
I make charts of songs that are good candidates, good targets, so to speak. Then I try to come up with ideas for parodies. And 99% of those ideas are horrible.
I don't really look at myself as the kind of person who craves attention, but I've never been to therapy so there's probably a lot of stuff about myself that I don't know.